Category Archives: Marketing

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Category : Marketing

Pay-per-click campaigns are a great way to attract traffic to your website through search engine advertising. You see PPC ads all the time. These are the sponsored results that show up at the top of Google’s SERPs marked with the yellow label. Adwords is Google’s Pay-Per-Click advertising model. It is also the most successful PPC program. With a market so large, and an advertise base so enormous, PPC is a service offered by many digital marketing agencies.

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